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Coaster

Campaign
Agency Network: 
Published/Aired: 
August 2012
MMA Direct Ad -  Coaster

Also From This Campaign 2

Description

The perfect time to advertise for a local fighting gym is during a UFC event at a bar. The viewers are topically engaged, and they are feelin' tough. And since most spectators become experts in their mind, we decided to playfully provoke them to come see what Mixed Martial Arts is really like, and to see if they have what it takes to be a fighter.

Direct advertisement created by Station X, Canada for MMA, within the category: Recreation, Leisure.

Caption

Black out like a man.
Try slamming bodies instead.
Have your next round off the stool.
Bring this coaster in for a lesson that won't cost you a cent.

Advertising Agency: Station X, Vancouver, Canada
Creative Director: Josh Budd
Art Director: Heather Thrash
Copywriter: Jeff Wasiluk
Print Producer: Julian Davis
Production Designer: Rhoderick Lising
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Siddarth Basavaraj's picture

i like the copy

Siddarth Basavaraj
Activity Score 1673
Copywriter at Adsyndicate Services Pvt. Ltd. |

Love creating ads..

alausa's picture

Nice lines.

alausa
Activity Score 1420
Creative Director at Noah's Ark
CrackerJackFlash's picture

agreed.

CrackerJackFlash
Activity Score 19601
Creative Director |

www.crackerjackflash.com

kleenex's picture

Love the idea.

kleenex
Activity Score 51110
Web Designer/Developer
lezy's picture

nice way to connect to the preferred audience...

liked it... :)

lezy
Activity Score 377
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