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Footnote for the breast

Agency Network: 
Published/Aired: 
January 2017

Footnote for the breast

Description: 

Discreetly communicating to local and Arab women on a subject that is taboo in their culture through the use of a unique yet cost effective method in a very unexpected venue.

Direct advertisment created by The Classic Partnership, United Arab Emirates for Medcare Women & Children Hospital, within the category: Health.

Advertising Agency: The Classic Partnership, Dubai, UAE
Executive Creative Director: Alok Gadkar
Creative Directors: Leslie Paul, Alok Gadkar
Art Directors: Ashwin Pednekar, Alok Gadkar
Copywriter: Leslie Paul
Account Director: Pulkit Vasisht
Account Manager: Paras Ali
Head of Production: Vitthal Deshmukh
Production Manager: Shankar Chidambaram
Production Executive: Zohra Ameen
Senior Producer: Ashwin Menon
Director of Photography: Prasad Paniker

Comments (1)

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kleenex's picture
kleenex
Activity Score 50142

Well they sure will check the shoes. NOW how many more phones calls were made because of this idea.

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