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Published/Aired: 
September 2012
KébecSon Direct Ad -  Bag

Description

Montreal based high-end electronics store KébecSon recently face-lifted it's packaging to better communicate it's love and passion for all things sound and image.

Direct advertisement created by Dentsu, Canada for KébecSon, within the category: Electronics, Technology.

Advertising Agency: DentsuBos, Montreal, Canada
Creative Director: Roger Gariépy
Art Director: Simon Rufiange
Photographer: Alain Desjean
Client services: Sylvie Crête, Gabrielle Harvey
Graphic production: Graphiques M&H
Printing: Avenue Logik, Joanne Vachon
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philips's picture

hehe.. he.. very bad photoshop.

philips
Activity Score 50
Phiinter's picture

nice idea

Phiinter
Activity Score 20
Copywriter at Noah' s Ark Creative
Andrej Troha's picture

Photo of what thing can we put on a bag, so it will look like someone is holding that thing...

Andrej Troha
Activity Score 613
adgoodie's picture

What a great idea. Too bad it's been done a MILLION TIMES before.

adgoodie
Activity Score 192
Copywriter
Ad Analyst's picture

I am really bored by being used this idea more than thousand times by agencies. sometime in guise of "dumbbell" sometime showing naked leg etc

Ad Analyst
kalpesh78's picture

This will not get you anything. There are a million ads out there with the very same idea.

http://www.toxel.com/inspiration/2009/04/01/clever-and-creative-shoppi...

kalpesh78
Activity Score 2578
Art Director |

ideas....30 minutes nahi toh free.

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