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Nike Diesel's picture

I find the QR code useless here.
Here's a nice invitation from Heineken: http://www.youtube.com/watch?v=ctqG1NJ6Aic

Nike Diesel
Activity Score 13630
Art Director
thedesignaddict's picture

@Nike - More accurately, no one uses QR codes. Period.

thedesignaddict
Activity Score 5403
Art Director at Freelance
somecopywriter's picture

I don't dig QR codes, but this is awesome.

somecopywriter
Activity Score 1113
Copywriter at Boomtown
jackblack's picture

The idea starts off with a good intention, just ends up no where.

jackblack
Activity Score 2357
Art Director
vote4pedro's picture

Not nearly interesting enough to engage consumers. If anything, I would be annoyed.

vote4pedro
Activity Score 4601
Copywriter
kleenex's picture

nice concept.

kleenex
Activity Score 51110
Web Designer/Developer
salil.sharma's picture

new concept

salil.sharma
Activity Score 2428
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

Design Central's picture

Good!

Design Central
Activity Score 364
ABear's picture

Like the design

ABear
Activity Score 194
Creative Director at DDB hong Kong
glira's picture

I think that's relevant.

glira
Activity Score 17
Art Director
theory's picture

Do they mean "A first of it is kind" or "A first of it has kind"?

theory
Activity Score 2
Copywriter
Eamon's picture

Not bad, but I have a hard time believing BBDO submitted this:

* its kind

- couldn't find a less awkward way of saying "...and get talked about in bars" ?

- I would think the agency of record for Guinness should know those are called pints, or pint glasses. A Guinness cup sounds like the championship trophy given to the winner of a pint chugging contest.

Eamon
Activity Score 11
ivancosic's picture

Stolen idea/concept from http://relogik.com/cipher a 2009 Red dot award winner

ivancosic
Activity Score 52
Creative Director
Nike Diesel's picture

And he borrowed this concept elsewhere. Nothing special about this whatsoever.

Nike Diesel
Activity Score 13630
Art Director
vdjacic's picture

Yup, remembered I saw it before. Stolen indeed.

vdjacic
Activity Score 2
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