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Agency Network: 
Published/Aired: 
March 2009
Eye Bank Coordination & Research Centre Direct Ad -  Donate

Description

Direct advertisement created by JWT, India for Eye Bank Coordination & Research Centre, within the category: Public Interest, NGO.

Caption

When one person donates his eyes, two blind people can see.

Advertising Agency: JWT, Mumbai, India
Executive Creative Director: Tista Sen
Creative Director / Art Director: Anagha Nigwekar
Photographer: Suresh Natrajan
Illustrator: Milind Narvekar
Copywriters: Anagha Nigwekar, Sundar Iyer
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Highest Rated

Guest's picture

when you do public service it should touch people soul. this is very basic.

Guest
john doe's picture

eye transplantation? serious?

john doe
Activity Score 1571
Art Director
hal9000's picture

yeah is that type of transplant even possible?
If it is, then that's a nice ad.

hal9000
Activity Score 192
sneakyhands's picture

i think it's possible, but most have the surgery reversed -- too much stimuli.

sneakyhands
Activity Score 1857
Copywriter
Guest's picture

Eye bank for transplantation of cornea. Great ad, simple and direct.

Guest
minimaloid's picture

agree

minimaloid
Activity Score 123
University of Barcelona - Advertising and PR
bushdlv's picture

Nice work!!Like it.

bushdlv
Activity Score 59
Art Director at Makani Creatives |

bushdlv

Guest's picture

Very good work. Congrats!

- T.J. Mapel

Guest
rainbow's picture

Gives the message simple and clear. good work.

rainbow
Activity Score 30
Copywriter at Saatchi and Saatchi
Guest Commentator's picture

There is some statistic that says, for every person there are 7 look alikes. Eye donation at its noblest! They managed to find two look alikes. Great!

Guest Commentator
Activity Score 58
arvin's picture

simple & clear. nice work.

arvin
Activity Score 341
Guest's picture

Sweet

Guest
Guest's picture

What is new this ad is saying? this everybody knows? where is the idea?

Guest
Guest's picture

yes i agree with you where is the thought. its a gimmic.

Guest
Guest's picture

First Thought.

Guest
Guest's picture

Boaring.

Guest
Guest's picture

nice . but dont like the copy. Trihan

Guest
Guest's picture

nice but dont like the copy

Guest
Guest's picture

GREAT IDEA AND PRESENTATION - RAJIV

Guest
Guest's picture

NO,NO,NO,NO... BETTER LUCK NEXT TIME.

Guest
Guest's picture

when you do public service it should touch people soul. this is very basic.

Guest
Guest's picture

simly and direct, nice

Guest
Guest's picture

simple idea, it works well!!!

Guest
Srivatss N Iyer's picture

Liked it

Srivatss N Iyer
Activity Score 121
Copywriter at RK Swamy BBDO
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