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Leather

Campaign
Agency Network: 
Published/Aired: 
May 2016

Description

Direct advertisement created by BBDO, Colombia for Chevrolet, within the category: Automotive.

Advertising Agency: Sancho BBDO, Bogota, Colombia
Creative Directors: Giovanni Martinez, Hugo Corredor
Group Directors: Claudia Murillo
Graphic Designers: Claudia Murillo, Ivan Gutierrez
Copywriters: Andres Norato, Luis David Parra
Other additional credits: Andrea Zarate
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Davosk's picture

It's bad enough that trees have to die to make paper, how many cows had to die for this indulgent crap.

Davosk
Activity Score 4815
Art Director
blacksmurf's picture

quote...

blacksmurf
Activity Score 200
Art Director |

easy to say "art director".

R. Rinaldi's picture

So bad

R. Rinaldi
Activity Score 686
Singapore
AERC's picture

very bad

AERC
Activity Score 61
Art Director
joestamp's picture

fuck off davosk you mug, why moan about stuff like that, if they are your views you shouldnt even be in the advertising industry as all you will do is contradict yourself. think your confused pal.
although this idea is pretty weak!

joestamp
Activity Score 130
LCC/london university of the arts
krautland's picture

relax, kiddo.

krautland
Activity Score 3216
Art Director at erm... no calls please.
wert's picture

like banana leaf idea

wert
Activity Score 77
Work
isa1's picture

I like

isa1
Activity Score 10
copy
Ad_Man's picture

wow, i want that mag! have you seen the cover? who cares about the leather?

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

getconnected2001's picture

Must say one of the sexiest campaign.

getconnected2001
Activity Score 987
Art Director at New Delhi
AERC's picture

comun....!!!

AERC
Activity Score 61
Art Director
Rachel.Mann's picture

But.....why? Good Christ, that had to have been expensive.

Rachel.Mann
Activity Score 450
Other at University of Houston, Bauer College of Business/KBR |

--------------------------------------
"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett

RLZ's picture

and then?

RLZ
Activity Score 55
Copywriter at Contacto/FDA
BigBrother's picture

can someone explain how this is Direct Marketing? this is just a very expensive cover ad. not very creative, but I must say the leather is really nice (I touched it).

BigBrother
Activity Score 94
AERC's picture

so?

AERC
Activity Score 61
Art Director
Guest commenter's picture

Wow sexy.....who is she?

Guest commenter
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