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Face bra

Agency Network: 
Published/Aired: 
December 2011
Beate Uhse Direct Ad -  Face bra

Description

Our client Beate Uhse AG, the European market leader in selling sex toys, lingerie and erotic clothing, asked us to implement an invitation for selected business clients to the “salon international de la lingerie” in Paris. Since most of the invitees had tiring journeys by train and plane we wanted to send them something useful to make their trip and the overnight hotel stay more pleasant. Therefore we chose the top-selling product from the Beate Uhse lingerie: the lace bra, and simply turned it into a “face bra” – the first sleeping mask with a guarantee for sweet dreams.

Direct advertisement created by Interone, Germany for Beate Uhse, within the category: Media.

Advertising Agency: Interone, Munich, Germany
Executive Creative Directors: Marco Mehrwald, Thomas Pakull
Creative Directors: Gunnar Immisch, Stefan Wurster
Senior Art Director: Christopher Grouls
Copywriter: Tobias Schwarz
Director Print Production: Jens Pastyrik
Account Manager: Laura Eder
Account Director: Katharina Aschauer
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Highest Rated

Nike Diesel's picture

Meh...

Nike Diesel
Activity Score 13630
Art Director
Prasad Weerasekara's picture

Interesting.

Prasad Weerasekara
Activity Score 653
ignitionspark's picture

good thought!

ignitionspark
Activity Score 212
Mumbai
abrahammathew's picture

cool ... for sweet and wet dreams

abrahammathew
Activity Score 6
Graphic Designer
stickynotes's picture

terrible.

stickynotes
Activity Score 1094
kleenex's picture

isn't this product more for a female?????

kleenex
Activity Score 51098
Web Designer/Developer
spears ava's picture

;(

spears ava
Activity Score 206
Copywriter
Nike Diesel's picture

Meh...

Nike Diesel
Activity Score 13630
Art Director
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