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Could you stomach it?

Agency Network: 
Published/Aired: 
May 2010

Description

This was made as part of YouTUBE’s 48 hour Cannes Lions Young Guns competition for the Wateraid Charity. The brief was

Digital advertisement created by .99, New Zealand for WaterAid, within the category: Public Interest, NGO.

Caption

Could you stomach a glass of dirty water?

Advertising Agency: .99, Auckland, New Zealand
Creative Director: Craig Whitehead
Art Director / Copywriter: Edward Bell
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Pompeya3D's picture
Pompeya3D
Activity Score 10
Copywriter
branquito's picture
branquito
Activity Score 11
DDB Mexico
jose_oz's picture
jose_oz
Activity Score 5
rudylafaber's picture
rudylafaber
Activity Score 49
DBB's picture

How can u even upload this ivan ?
This ad http://www.youtube.com/watch?v=hYLv5zPd_YQ won last years youtube younglions ...
which is pretty much the same.

DBB
Activity Score 1216
ivan's picture

I don't see it the same. The only similarity is the button, which is not an idea, just a device.

ivan
Creative Director at Ads of the World
TommyO's picture

Nice. I like finding interactive stuff where I don't expect it.

TommyO
Activity Score 1866
Copywriter |

That's me!
http://resiseymilim.wordpress.com

tencent's picture

An error occurred, please try again later.

tencent
Activity Score 7

Made in China

iWrite21's picture
iWrite21
Activity Score 5
Copywriter
CA's picture

They did a good job making use of Youtube's feature.

This one's my entry for the same competition - Although it'll probably be eliminated since its less than 30 secs. oops.

http://www.youtube.com/watch?v=Zp2AVJmDtIQ

CA
Activity Score 66
Art Director
diegtf's picture

this is a interactive signature video http://www.youtube.com/watch?v=zmb5IZJFujk

diegtf
Activity Score 34
Creative Director
Pompeya3D's picture
Pompeya3D
Activity Score 10
Copywriter
lotharfrey's picture

I became a terririst for this contest: http://www.youtube.com/watch?v=R89fBrerVHk

lotharfrey
Activity Score 4
hiryuu's picture

i bet you havent seen anything like this...

http://www.youtube.com/watch?v=1cPRVoeVJ8k

hiryuu
Activity Score 4
chalitmanuyakorn's picture

From Thailand.
What do you think?

http://www.youtube.com/watch?v=4h4HM6WkhSQ

chalitmanuyakorn
Activity Score 2
iWrite21's picture

VOTE FOR WATER BRAKE!
Go to http://www.youtube.com/canneslions
search for WATER BRAKE
and click the green thumbs up button to vote for it.
Thank you!

iWrite21
Activity Score 5
Copywriter
pucho's picture

i haven´t seen any one with this point of view:

http://www.youtube.com/watch?v=gGH6_rDlloQ

pucho
Activity Score 2
rodrigoplant's picture

Is it from an agency?
I did one myself within 10 hours (brief+"idea"+filming+editing) before the deadline: http://www.youtube.com/watch?v=jqLDCvc_zT8
If you like, please give it a "Like" (login needed). Even if you don't, add your voice to a good cause: http://www.wateraid.org/drop

rodrigoplant
Activity Score 53
nestorvc's picture

Nice. Check mine.
FIRST INTERACTIVE AD ON YOUTUBE

Collaborative Aid
http://www.youtube.com/watch?v=Le955lrZAww

nestorvc
Activity Score 11
jotabequ / Universidad de Costa Rica |

--
NES

Viranica's picture
Viranica
Activity Score 230
Copywriter at Y&R, Jakarta
velle's picture

linked comments page of the year.

velle
Activity Score 1550
Copywriter
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