This month, Spam is inviting people to “Break the Monotony” of March by posting videos every day of its diminutive animated knight, Sir Can-A-Lot, offering tips and recipes to help those people suffering from routine meals and boring tweets. The effort follows last year’s successful introduction of Sir Can-A-Lot, who was created by BBDO Proximity Minneapolis to help celebrate Spam’s 75th anniversary. People can also follow along at www.spam.com and #BreakTheMonotony. Or as Sir Can-A-Lot would say, "anywhere there is Twitter monotony on FaceTube!"
Digital advertisment created by BBDO, United States for SPAM, within the category: Food.
Executive Creative Director: Brian Kroening
Creative Director: Ross Phernetton
Assistant Creative Director / Art Director: Brook Lorntson
Assistant Creative Director / Senior Copywriter: Dave Alm
Senior Copywriter: David Mackereth
Producer: Alicia Calderon
Want to Work in Advertising? Zulu Alpha Kilo Is Going To Scare That Idea Out of Your HeadRead More
How Do You Balance Lives And Livelihood in the Face of Disaster?Read More
Would You Repeat What You Say Online To Someone's Face?Read More
Why Publicis Health Global Chief Creative Officer Graham Mills Is Walking AwayRead More