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Shakedown

Agency Network: 
Published/Aired: 
December 2010
Samsung Digital Ad -  Shakedown

Description

Digital advertisement created by From Stockholm With Love, Sweden for Samsung, within the category: Electronics, Technology.

Advertising Agency: From Stockholm With Love, Stockholm, Sweden
Copywriter: Kristin Bergem
Art Director: Daniel Wahlgren
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andyStock's picture

Nice! I like this a lot.

andyStock
Activity Score 666
Olafski001's picture

coool!

Olafski001
Activity Score 1193
Copywriter |
Glut's picture

straight to the point in a very clever and interactive way.
Low budget idea, highly creative and fly over the web. What more can you ask?

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
Guest's picture

Old. Good though.

Guest
kholm's picture

I really like this campaign! Interactive, simple and effective.

kholm
Activity Score 69
Freelance Consulting |

http://kholm.posterous.com/

CuriousPencil's picture

Genius.

CuriousPencil
Activity Score 4225
Copywriter
Guest's picture

Pretty cool.

Why is it though, that print or TV ads never have to qualify their reason for existing? "Results: Over 300,000 calls; sales increased 100% over two months." Who invented this rule? As with the Met Police campaign, these "non-traditional" efforts seem compelled to prove that they worked, as if effectiveness shows that the idea is not as dumb as it looks and that it is in fact, awesome. We get it – it's cool, it's real, and it works. But needing to show proof is lame. And besides, numbers can be fudged too. We like this work because it's good and not necessarily because it's effective, and because effectiveness doesn't necessarily mean that something is good. Creative people should stop feeling like they have to post statistics next to the work as validation – or else we should start doing the same for print and TV stuff as well.

Guest
puppiepoppy's picture

Very interactive and seems easy to produce.

puppiepoppy
Activity Score 1634
Creative Director |

www.michaelwongcc.com

velle's picture

wow. i waniwaniwaniwan~

velle
Activity Score 1550
Copywriter
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