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The Singer

Agency Network: 
Published/Aired: 
November 2010

Description

For the purpose of the campaign, we created our Singer ­a character who for a month communicated solely through singing. Singing was triggered by the outburst of joy the day he moved into his newly bought apartment, but the full story together with his reasons for singing remained unexplained until the last phase of the campaign.

Digital advertisement created by Bruketa & Zinic, Croatia for Raiffeisen, within the category: Finance.

Advertising Agency: Bruketa&Zinic OM & Brlog, Zagreb, Croatia
Creative Director: Tanja Skoric
Copywriter: Ivan Cepelak
Digital Strategy: Tin Kadoic / Brlog
Account Director: Vanja Osredecki
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Highest Rated

Vingy's picture

Nice way to make "teaser" campaigns and i liked how it worked on social networks

Vingy
Activity Score 474
Copywriter at Advance
Vingy's picture

Nice way to make "teaser" campaigns and i liked how it worked on social networks

Vingy
Activity Score 474
Copywriter at Advance
FatFactory's picture

Pjevač je bio odličan!

FatFactory
Activity Score 5
Graphic Designer
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