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Mercedes-Benz Facebook Messenger Chatbot for 50 Years of AMG

Agency Network: 
Published/Aired: 
May 2017

Description

The 50 Years of AMG chatbot was an innovative Facebook messenger bot that unlocks the 50 year AMG journey through a dynamic narrative. It was the first ever messenger chatbot in the automobile industry to create a personalized video for the user with their name in it! Besides this, users could experience AMG via engine sounds and walk through the rich 50 year history of AMG. Users can interact with the messenger chatbot here - https://m.me/50YearsOfAMGChatbot or can search for "50 Years of AMG Chatbot" in messenger to experience this and create their own personalized video! [Optimized for Messenger, will not work on Messenger Lite.]

This was built by alivenow, an independent technology centric digital agency with partners in 15 countries and working with over 200 brands globally.

Digital advertisement created by AliveNow, India for Mercedes, within the category: Automotive.

Advertising Agency: AliveNow, India
Creative Director: Mohammad Faiz Ali
Art Director / Illustrator: Anish Joy
Copywriter: Shishir Mahendrakar
Additional Credits: Jahnavi Duvvuri, Raghvendra Singh, Kundan Bharadwaj
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Highest Rated

kleenex's picture

nice app.. video should have been shorter.

kleenex
Activity Score 52582
Web Designer/Developer
kleenex's picture

nice app.. video should have been shorter.

kleenex
Activity Score 52582
Web Designer/Developer
hoozn's picture

Terrible video. Way too much different text being animated at the same time in different parts of the clip made this unwatchable for me.

Srsly, why try to cut costs on a promotional video, that has the sole purpose of telling everyone how amazing your ridiculously expensive chatbot has performed???

hoozn
Activity Score 355
Vienna |

who cares? ima play some tunes instead http://www.mixcloud.com/hoozn/

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