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News visualization

Agency Network: 
Published/Aired: 
February 2011
Ilta-Sanomat Digital Ad -  News visualization

Description

An online tool at Finnish news website, Ilta-Sanomat, visualizes the news so you can see how much play various stories are getting across the social media spectrum.Each article's social media share — the total reads, recommendations, tweets and comments — is calculated and visualized as a circle. Circles are grouped and colored by their category, forming a realtime graphic that feeds off readers' interactions with the news. Data is saved every hour, so readers can follow how the news grows and changes throughout the day.

Here is a video of the site in action: http://vimeo.com/19475134

Digital advertisement created by Hasan&Partners, Finland for Ilta-Sanomat, within the category: Media.

Advertising Agency: Hasan & Partners, Finland
Creative Director: Anssi Jarvinen
Creatives: Mikael Nemeschansky, Lasse Paasto
Producer: Liisa Frick
Web Design / Production: B-Reel
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miku5851's picture

I asked Ivan to attach the link, but here´s the link. Have fun! http://show.b-reel.com/ilta/eng_site/index.html

miku5851
Activity Score 5
ivan's picture

Thanks

ivan
Creative Director at Ads of the World
MindDigger's picture

very clever to apply this method often used in statistics in social medias, speaks for itself

MindDigger
Activity Score 91
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