Agency Network: 
March 2011

Digital advertisment created by Heat, United States for EA Games, within the category: Gaming.

Advertising Agency: HEAT, USA
Executive Creative Director: Steve Stone
Creative Director: Warren Cockrel
Associate Creative Director: Nei Caetano
Art Director: Jesse Bowen
Copywriter: Rob Leon

Comments (6)

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morse's picture
Activity Score 18024

It was pretty interesting to watch this interview.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Reality Check's picture
Reality Check
Activity Score 2539

Boxing fans will be pleased.

Prof's picture
Activity Score 1449

man i was hooked (ha!) after the first interview. Great editing and stories. And I am entirely clueless about boxing. But this made me wanna take my shirt off and start hitting stuff. Good motivational piece I guess.

Quite really.

Glut's picture
Activity Score 3935

Very nice!

sirvan's picture
Activity Score 29860

I'm guessing this is added content on the game DVD? It's good supplemental material, but not very intriguing marquee work.


"I love some things, and don't love some other things."

desailly's picture
Activity Score 470

It's nice that this man can still make a living talking about what a scumbag he is.

I feel pity and contempt for him in equal measure.