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Agency Network: 
Published/Aired: 
May 2010
Dutch Customs Digital Ad -  Scan App

Description

The Dutch customs launched a mobile app for travelers to check what they can bring in and out of the country. The app features an "OK-scan" where users can check their bags in the same way that customs officials do. Every scan results in a different (fake) picture of the inside of a bag, including an item that will raise eyebrows, such as weapons, counterfeit, protected goods and cash. Using another function "Is this ok", travelers can check customs rules on these items.

Digital advertisement created by JWT, Netherlands for Dutch Customs, within the category: Public Interest, NGO.

Advertising Agency: UbachsWisbrunJWT, Amsterdam, The Netherlands
Art Director: Thom van Rijckevorsel
Copywriter: Thomas Reinhold
Interactive design: Niek Kok,Thuc Banh
Online strategy: Douwe Dirks
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Guest's picture

What's app is this?
Is downloadable?

Guest
Guest's picture

Search for "Douane" @ iTunes. It's free.

Guest
rodrigoplant's picture

Search for "Douane" @ iTunes. It's free.

rodrigoplant
Activity Score 53
TommyO's picture

Why would I wanna waste my time downloading a fake picture of the contents of a suitcase?

TommyO
Activity Score 1866
Copywriter |

That's me!
http://resiseymilim.wordpress.com

KbxAds's picture

true

KbxAds
Activity Score 943
Copywriter at Surat, India |

www.be.net/karanbhatia

Guest's picture

Cause it's fun

Guest
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