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Mobile Aasana – Digital Yoga

Agency Network: 
Published/Aired: 
December 2016

Description

Mobile Aasana is a series of digitally created 360 degree immersive photos that engage with you by making you complete an aasan without you realizing it. The indicators help you in deciding how the movement has to be controlled in order to reach the final stage. Once you complete, the aasan that is completed is shown to you. The insight here is that as a consumer, you always interact with 360 photos/videos by moving your entire body. Using Facebook’s 360degree photo, this series also aimed at making people exercise just via their mobile, a device they spend most of their times on.

Digital advertisement created by WATConsult, India for Bajaj, within the category: Finance.

Advertising Agency: WATConsult, Mumbai, India
Assistant Vice President Operations: Manika Juneja
Lead Account Manager: Niraj Jain
Client Servicing: Vishal Prabhu, Rohan Saxena
Copywriters: Vishal Prabhu, Rohan Saxena
Graphic Designers: Pallavi Vengurlekar, Rohan More
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Highest Rated

kleenex's picture

not bad.

kleenex
Activity Score 51763
Web Designer/Developer
kleenex's picture

not bad.

kleenex
Activity Score 51763
Web Designer/Developer
Wrong Opinion's picture

it works for what they want. though I have seen a lot of "digital yoga" concepts lately

Wrong Opinion
Activity Score 293
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