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Blue

Campaign
Agency Network: 
Published/Aired: 
August 2009

Description

Audio advertisement created by Lowe, South Africa for Medal Paints, within the category: Industrial, Agriculture.

Advertising Agency: Lowe Bull JHB, South Africa
Creative Director: Rui Alves
Art Director: Chris Charoux
Copywriter: Eoin Welsh
Illustrator: Chris Charoux
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Meezo's picture

what i heat from this radio ad is "Racism"...maybe i don't get it right

Meezo
Activity Score 40
Marketing Manager at Domty
A stranger abroad's picture

No you didn't get it right. The colour change is nothing to do with the (unknown) colours of the participants. The second take has taken on a 'blue' tinge as in blue as a euphemism for porno.

A stranger abroad
Activity Score 427
Copywriter at Singapore
Guest's picture

que feo el logo de la marca

Guest
Guest's picture

Racism my ass

Guest
Guest's picture

well done guys
really good,

Guest
Guest's picture

As an agency you should be embarrased. This is a complete crib of the 2001 Dulux campaign that you also developed.

Guest
Guest's picture

actually blue is the porn channel.

Guest
Meezo's picture

ohhh ok...sorry i didn't know what blue is

Meezo
Activity Score 40
Marketing Manager at Domty
Bea's picture

the radio ads work so much better than the tv. theses get the point across way better and funnier too.

Bea
Activity Score 95
Art Director at AAA School Of Advertising
Guest's picture

Done for a condom radio.

Guest
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