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The Supporting Track

Agency Network: 
Published/Aired: 
August 2017

Linear - The Supporting Track

Audio advertisment created by BBDO, Italy for Linear Assicurazioni, within the category: Finance.

Advertising Agency: DLV BBDO, Milan, Italy
Executive Creative Directors: Stefania Siani, Federico Pepe
Client Creative Directors: Pas Frezza, Luca Iannucci
Creative Team: Giovanni Coviello, Giulia Ricciardi
Graphic Designer: Alice Fattore
Client Service Director: Emanuela Munafò
Account Manager: Francesca De Vincenzi
Head of Broadcasting: Alessandro Pancotti
Producer: Edoardo Taschini
Director: Kimeral
Music Publishing: Edizioni Curci
Music / Mix: Goose
Videomaker: Nicola Cavalazzi
Editing: That’s Motion
Commercial Mix: The Log

Comments (2)

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kleenex's picture
kleenex
Activity Score 50128

cool concept.

SaltyCD's picture
SaltyCD
Activity Score 48

if the insight is that cheer crowds makes athletes perform better why mix them into a music track that makes the cheering nearly unrecognizable? Why not just do several tracks of different kinds of cheers?

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