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Guest's picture

me gusta, me gusta.

Guest
Guest's picture

Nice idea, Good use of "media".

Guest
jsantanaxp's picture

Agree.

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http://www.comunique9.com.br

jsantanaxp
Activity Score 401
Other |

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http://www.comunique9.com.br

Guest's picture

excellent

Guest
LeeHarvey's picture

Looks kinda funny and terrifying at the same time. Wonder if I would skip this place and go to the next bar.... Good idea though.

LeeHarvey
Activity Score 3045
Creative Director
Guest's picture

this like very bad taste in the ambient stuff.
its not smart at all.
lake of sense of humor or wittiness
its like lets do anything and send it and its cheap to fake it.
and what about convening the consumer,message...all missing.
Ivan you have to do an award for the worst or the most stupid ads.May be this ad can win one day

Guest
kalpesh78's picture

I think this dude 'lake's insight, idea and I think he's one of the marketing dept guy. I love this idea. It conveys the message bang-on.

kalpesh78
Activity Score 2578
Art Director |

ideas....30 minutes nahi toh free.

missed my turn's picture

Gets the message across quickly. It's not brilliant, but it's simple and effective.

missed my turn
Activity Score 426
Guest's picture

GUEST, GET LAID MAN.

Guest
Guest's picture

I LIKE THE IDEA BUT I THINK THAT IT WILL BE DIFFICULT TO READ THE MESSAGE IF ITS SO CLOSE TO THE FLOOR.

Guest
Guest's picture

You know what else is difficult to read? Type in all caps!!

Guest
Guest's picture

Not crazy about this. It kind of assumes that everyone in a wheelchair put himself in it through drunk driving. Wonder how someone born with something that put them in a wheelchair would feel about this?

Guest
WillBuller's picture

I was thinking the same thing. It communicates the message, but I see how it could really piss some people off.

WillBuller
Activity Score 88
Art Director at URBAN FINCH - Lincoln, Ne |

+---------------------++++++

never stop exploring.

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maashookshee's picture

agree

maashookshee
Activity Score 414
graphicdesigner. at focus advertising
lishoyg's picture

brilliant

lishoyg
Activity Score 73
Art Director at Art Director
Guest's picture

If the target audiences are the driver who pass the cafe/bar, it would be an effective ambient. But the copy is too small for the driver... hmm...

Guest
Guest's picture

Obviously this is aimed at people having drinks in the cafe who might have too much and get behind the wheel. Someone driving by in a car would simply think the restaurant was filled with people in wheelchairs, a la Peter Griffin's restaurant (Big Pete's House of Munch) on Family Guy. Drivers wouldn't even realize it's an advert. That would make this a very ineffective ambient beyond the confines of the restaurant. But again, it's targeting customers IN the restaurant.

Go Cripple-Tron!!

Guest
Guest's picture

Nice idea. Nice photo. Typography is horrible, as is the layout.

Guest
booyacka01's picture

It's not a print ad you moron, it's ambient. They were just taking a picture of their idea. go back to account service.

booyacka01
Activity Score 66
Copywriter
Guest's picture

The idea has been done by The Jupiter Drawing Room South Africa. Only real wheelchair wheels were used and attached to club toilets. unfortunately i have no link. Think it went to cannes look in the archive.

Guest
Guest's picture

desperate gimmicky nonsense

Guest
Guest's picture

EXELLENT!!!!

Guest
Guest's picture

EXCELLENT!!!

Guest
Zeus's picture

GREAT IDEA!!!

Zeus
Activity Score 906
somewhere
Guest's picture

Bravo

Guest
Guest's picture

me gusta, me gusta.

Guest
Guest's picture

10

Guest
peak900's picture

clap clap

peak900
Activity Score 211
Copywriter
Guest's picture

power!

Guest
booyacka01's picture

Brilliant. The best piece of ambient i've seen in '08.

booyacka01
Activity Score 66
Copywriter
Guest's picture

The most obvious self-congratulatory posting I've seen in ages.

Guest
Guest's picture

this idea will take more than 4 or five grand prix and Gold and silver and some bronze and...statues a golden ones and bronze ones and....it will be take of the advertising people and..i don't know may be world cup 2010

Guest
Guest's picture

nice idea

Guest
adammoez's picture

I think the idea is Brilliant. The best piece of ambient of my life.

adammoez
Activity Score 4
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