March 2007

The Bay Area Red Cross have a billboard truck set up at Justin Herman plaza that has a post-apocolyptic-earthquake scene on it, that when viewed from the right perspective looks like all hell broke loose. If you got any more info on this stunt please comment.

Picture taken by: Jason De Phillippo

Comments (2)

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purplesimon's picture
Activity Score 473

Sorry, but to me it looks like a truck with a big photo on it.

Of course, I understand the thinking behind it - Bay Area, earthquakes and all that - but this doesn't really highlight anything for me. With the beautiful blue sky above it, the idea fails to have the impact is should.

And what is the idea? Is it to raise money or simply build a brand?

tamer samy's picture
tamer samy
Activity Score 681

Done before recently, but it still nice.