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Agency Network: 
Published/Aired: 
September 2008
Testicular Cancer Awareness Ambient Ad -  Check Them

Description

Raising awareness for testicular cancer, using new media channels.

Ambient advertisement created by McCann, Macedonia for Testicular Cancer Awareness, within the category: Public Interest, NGO.

Caption

Be Bold, Check Them!

Advertising Agency: McCann Erickson Skopje, Macedonia
Creative Director: Ivica Spasovski
Art Directors: Ivica Spasovski
Copywriter: Ivica Spasovski
Photographer: Tomislav Maric, Boro Rudic
Additional credits: Ilija Iko Karov, Aleksandar Achko Krstevski, Verigo
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Highest Rated

gmint7's picture

effective and quite hilarious..

so.. anyone know how to detectt the cancerous testicles. i can't read the phamplets,, it's too small..
like lumps? uneven size? square balls?

gmint7
Activity Score 2675
Art Director at ad grad @ S Francisco |

:::J:::

jackmancer2017's picture

I'm not to sure about the eggs, but good campaign and guess it turned out to be really effective. Chapeau!

Better check mine now... lol

jackmancer2017
frcxshw's picture

I would prefer a female hand please

frcxshw
Activity Score 87
USA
gmint7's picture

i like.. i like...

gmint7
Activity Score 2675
Art Director at ad grad @ S Francisco |

:::J:::

silvi's picture

I think this make guys feel unconfortable. But i most say is effective.

silvi
Activity Score 4172
Copywriter
rabbitz's picture

the line should be

BE BOLD
LET'S HOLD

rabbitz
Activity Score 464
AD MAN
everartz's picture

nice and helpful

everartz
Activity Score 7613
Art Director |

| everartz |

Guest's picture

cool one!!! hands on..lol!!!

Guest
Klidesign's picture

Good campaign.

Though, I haven't seen much of it around Skopje...but well thought out.
Works even better if you know how poor we are in ambient advertising in Macedonia.

Works for me, great stuff.

Klidesign
Activity Score 209
Graphic Designer
Marlus Lau's picture

I agree with 'Silvi', it´s possible to make the target unconfortable. But I like very much the eggs stamp.

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
ivan's picture

I'm sorry folks. I had to delete the political comments!

ivan
Creative Director at Ads of the World
rolling.stone's picture

effective

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

opposite of u's picture

mc can is probably only ad agency actually doing something in macedonia....

opposite of u
Activity Score 301
copywriter
gmint7's picture

effective and quite hilarious..

so.. anyone know how to detectt the cancerous testicles. i can't read the phamplets,, it's too small..
like lumps? uneven size? square balls?

gmint7
Activity Score 2675
Art Director at ad grad @ S Francisco |

:::J:::

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