Advertisement

Big Toy Sale, Wedding

Campaign
Agency Network: 
Published/Aired: 
May 2007

Description

To promote Australia's biggest Toy Sale, actors were dressed up as "big toys" with oversized hands attached to their costumes. When the big toys started performing, it created the illusion that the hands were actually playing with them.

Ambient advertisement created by The Campaign Palace, Australia for Target, within the category: Gaming.

Advertising Agency: The Campaign Palace, Melbourne, Australia
Copywriter: Pat Lennox
Art Director: Ben Green
Log in or register to post comments
thirty6chambers's picture

that's pretty cool.

thirty6chambers
Activity Score 1464
Art Director
addyhoch10's picture

nice! but why the wedding couple?

addyhoch10
Activity Score 2592
Art Director
Rog's picture

Barby and Ken? Nice on.
Hit kids via their parents. Spot on.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

hang-the-dj's picture

I believe the credits are;

Writer - Pat Lennox
Art Director - Ben Green

hang-the-dj
Activity Score 1262
Copywriter
ivan's picture

Thanks!

ivan
Creative Director at Ads of the World
DarkSide's picture

I like it very much. Simple and interesting.

DarkSide
Activity Score 1066
Other
Laurent's picture

excellent

Laurent
Activity Score 279
General Manager at White Rabbit
yasir's picture

Very, very fresh idea. I love it. Could've expanded the idea rather than just the wedding theme though

yasir
Activity Score 22
Copywriter at Grey Kuala Lumpur |

Fully loaded for Young Guns

Enas's picture

why wedding?

Enas
Activity Score 741
Art Director |

-----
Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso

klaussnow's picture

its a girl thing.

klaussnow
Activity Score 1645
Art Director |

... its already been done...

Enas's picture

that age!!!! hoo

Enas
Activity Score 741
Art Director |

-----
Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso

Beatboxer's picture

VERY NIIIIICE, yes sir!

Beatboxer
Activity Score 1517
Copywriter
elmikel's picture

excellent! among the best I've seen so far on this site.

elmikel
Activity Score 1147
Illustrator
LucasPS's picture

can i steal this??? its just great, i´m jealous!!

LucasPS
Activity Score 523
Copywriter at Bureau Creativo |

Todos somos ignorantes, pero no todos ignoramos lo mismo.

Featured Content

Latest Collections

Advertisement