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Leftover sugar

Agency Network: 
Published/Aired: 
August 2008
Starburst Ambient Ad -  Leftover sugar

Description

Ambient advertisement created by BBDO, Australia for Starburst, within the category: Confectionery, Snacks.

Advertising Agency: Clemenger BBDO, Melbourne, Australia
Executive Creative Director: James McGrath
Creative Directors: Emma Hill, Cameron Hoelter
Art Director: Russel Fox
Copywriter: Ant White
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prof00's picture

I like it. Interesting idea.

prof00
Activity Score 29
isix creative
Mtl Dave's picture

C'est fort.

Mtl Dave
Activity Score 274
Other
hard_core's picture

I love it. It is this kind of lateral thinking that will always prevail. :)

hard_core
Activity Score 146
Art Director
sneakyhands's picture

it's not bad. i'd probably still go for regular sugar, but that wouldn't stop me from getting the message.

sneakyhands
Activity Score 1857
Copywriter
stovne's picture

Good thinking. Why is this rated so low?

stovne
Activity Score 15
Humber College
Guest commenter's picture

Absolutely no idea what this is about. Rubbish.

Guest commenter
BFB's picture

I love this. Should really be rated higher

BFB
Activity Score 936
Copywriter
Dale's picture

It's functional, but I don't think it's anything remarkable. Particularly because with the product logo is directly above "Leftover Sugar". I think it can too easily look like Starburst is made with leftover sugar, which is rather unappealing.

- Commenting in all caps with poor spelling and grammar is so done before -

Dale
Activity Score 370
Copywriter at Euro RSCG |

- The only thing more rare than a good ad is a good guest comment -

Misstree's picture

The dreaded 'starburst'....shudder....

Misstree
Activity Score 425
Copywriter |

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Not all who wander are lost.

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