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Guest's picture

FALSO, PERO BUENO!

Guest
Guest's picture

Kinda funny. Not sure if the high school track meet spectator is going to generate a lot of sales... but it's funny spec work.

Guest
ssguixi's picture

ps it to an olympic site then

ssguixi
Activity Score 213
Art Director at Y&R
Guest's picture

Really really cool! Congrats!

Guest
everartz's picture

very good indeed!

everartz
Activity Score 7613
Art Director |

| everartz |

jsantanaxp's picture

very good (2) !!

jsantanaxp
Activity Score 401
Other |

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http://www.comunique9.com.br

Guest's picture

excellent work peeps. An awesome idea. If they could get these mats into major even, you have a cannes winner no doubt.

Guest
Guest's picture

No, I think the medium (ambient/outdoor) and the message are well suited, actually. Don't kids make the perfect target market for sandwiches? This is very nice work. It seems so obvious, but it is in fact so fresh. Just like the bread, right?

Guest
cjh2177's picture

it's so really cool I think it can enhance Pepperidge Farm Soft Bread brand preference

I mark 8 star

cjh2177
Activity Score 9
University student
Guest's picture

i think this is an awesome idea but looks photoshoped. is it real?

Guest
Guest's picture

Of course it's been photoshopped.

Guest
Guest's picture

genius.

Guest
samwanzer28's picture

I like it, strategic and direct... more cool if you got a giant jar of jelly LOL.

samwanzer28
Activity Score 313
Computer Graphic Artist |

que sera sera

Guest's picture

photoshop. it was never actually executed. i can't believe no one said a word about it being photoshopped.

Guest
Guest's picture

this is really cool and simple
good work congrats

Guest
CurryJ's picture

And what did this do for the brand?

CurryJ
Activity Score 953
Copywriter |

================================================
I think; therefore I am

Guest's picture

great idea guys. but please put a little more "love" into the photoshopping. The composing is badly done (some shadows are missing).

Guest
Guest's picture

Obviously some of you lack simple comprehension skills.

This is/was student spec work. It says so in the credits.
Judge it on the idea and move on.

Some of the other ideas on aotw for 'real clients' should've never
seen the light of day in the first place.

CurryJ> bread, sandwiches, students, lunch bags? Or should this have been placed
at an old folk's home during during their Annual Geriatric Athletic Convention?

Nice sig btw. Must be a really nice view from above the clouds.

Guest
Guest's picture

falsisimo!!!!! que mal montaje!!!!

Guest
Guest's picture

I'd be careful not to post student work... someone could steal this idea and actually produce it. It's fair game if this is a comp from ad school.

Guest
ivan's picture

If I were a student I would be happy if someone actually produced my work. He still has proof here of being first with the idea.

ivan
Creative Director at Ads of the World
Wordnerd's picture

and then sue the bastards and get rich ;)

Wordnerd
Activity Score 6692
Copywriter
Bea's picture

haha, i like it. good communication. you get it right away.

Bea
Activity Score 95
Art Director at AAA School Of Advertising
Guest's picture

cure idea, but the (very likely teen) athletes likely don't buy their own bread or give a damn what brand mom buys for them.
yes, sure mom comes to watch the track meet, but still wrong venue.
off target, but good associative work.

Guest
Guest's picture

Nice idea, but it only looks good in Photoshop and not in real.
Only a few people look at it. So it's way to expensive.

Guest
Guest's picture

its done for britannia nutri soft bread in India.

Guest
Spinnaker's picture

Stunning idea.

Spinnaker
Activity Score 98
Advertising |

Transom Draught - Always check the level of the water behind you.

Guest's picture

I would love to pole vault into that!

Guest
Guest's picture

where can I buy one? JLGlick@cgllc.net

Guest
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