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Sample

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Published/Aired: 
December 2008
Noah Ambient Ad -  Sample

Description

If you pull out the product sample, a photo of a crying chimpanzee with his face wreathing in pain will appear. By pulling off the sample it seems that you just caused a gash by your own hand.

Ambient advertisement created by Jung von Matt, Germany for Noah, within the category: Public Interest, NGO.

Caption

Test now! Crème Vôle. Animates and refreshes dry and stressed skin. Still thousands of animals are killed by experiments by the cosmetics industry. Donate now...

Advertising Agency: Jung von Matt/Alster, Germany
Creative Directors: Götz Ulmer, Daniel Frericks, Oliver Voss
Art Director: Florian Zwinge
Copywriter: Clemens Sehi
Illustrators: Frank Hose, Tobias Fritschen, Stefan Mildner
Photographer: Leo Krumbacher
Account Manager: Alexandra Beck
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Highest Rated

justpassingby's picture

i thought the chimp was pissing himself laughing

justpassingby
Activity Score 1368
Other
scarfinati's picture

Wow gives you a real emotional reaction.

nice.

scarfinati
Activity Score 843
Art Director
Guest's picture

really emotional.

congrats.

Guest
Guest's picture

JUST FKN GREAT.

Guest
Guest's picture

Just GREAT.

Guest
Guest's picture

Cool. Makes a strong point. But what if you want to finish that article about the nice man with the squarish glasses but you've ripped the middle paragraph out on the opposite side of the page? That's kind of the reason I paid the $7 for the magazine in the first place.

Guest
Guest's picture

our agency bought the backside as well and the hole even added something to the following page

Guest
elgrecones's picture

fkn great

elgrecones
Activity Score 323
Creative Director at Designer/Creative Director/CEO Marketing
justpassingby's picture

i thought the chimp was pissing himself laughing

justpassingby
Activity Score 1368
Other
Guest's picture

I like it, but to bad. It can use one time for each magazine. When it rip off, others person can't see it.

Guest
Blessed Besse's picture

dark. well-arranged. outrageous.

Blessed Besse
Activity Score 104

LOVE,

BLESSED BESSE

i am zero's picture

WOW!

thats awsome....

simply great!

CONGRATS TEAM!

i am zero
Activity Score 142
Art Director |

---
i am zero

Guest's picture

very nice. hits you hard. good work.

M.N.dS E

Guest
Guest's picture

I agree. good work. very hard hitting.

Guest
kalpesh78's picture

like it very much.
and i'm not even saying DONE!! DONE!! DONE before :)

kalpesh78
Activity Score 2578
Art Director |

ideas....30 minutes nahi toh free.

gbl's picture

Just nice.

gbl
Activity Score 451
Copy
slip's picture

mmm hot shit.

slip
Activity Score 919
designer |

SJB

peter_alistair's picture

quick and simple. great!

peter_alistair
Activity Score 16
McCann Erickson
Guest's picture

My brain has had an orgasm! Great!

Guest
Senhora Kolossa's picture

ah mirifico! me like. reminds me of my monkey buying a magazine and trying out a piece of rouge. looked terrible. but loved it and married it. but then get divorced because he screwed the zoo till the cow comes home. anyway, good muddi's work!

Senhora Kolossa
Activity Score 483
Jung von Matt
Guest's picture

buck you

Guest
Guest's picture

Muy bueno...

Guest
Guest's picture

i hate that agency, but have to say: nice job.

Guest
Guest's picture

Great stuff!!
Bet we will see this in the awards! because somehow it has this typical award feel to it.

Guest
Guest's picture

Fantastic. FANTASTIC!

Guest
Guest's picture

i love it! great agency, with great people.

Guest
Guest's picture

awesome stuff! I'm deeply impressed guys! very clear insight, very clear point.
and the cosmetics ad is also very original. but with a very own style. i like that a lot!

Guest
Guest's picture

super

Guest
Guest's picture

I saw it in the magazine. it was really astonishing. so to the point. wow! thats impressive advertising!

Guest
Guest's picture

Reminds me of this student work. It's even the same client. http://www.newcreatives.com/work/1195983240/1202394327.jpg

Guest
sold's picture

touché

sold
Activity Score 3305
Copywriter
Guest's picture

Alles doch nur geklaut....keine Stimmung Jung von Matt

Guest
werbefuzzi35's picture

This is totally JVM! Get your own ideas and stop stealing stuff!

werbefuzzi35
Activity Score 97
Art Director
Guest's picture

So inteligent, very creative, direct and simple

Guest
richavora's picture

Very nice. Impressive !

richavora
Activity Score 2
Commercial and painting artist
Guest's picture

sweet stuff! you really feel like ur hurting the monkey and who the hell wouldn't take some free stress relieving lotion?

Guest
Guest's picture

awesome...but did they steal this idea from the student work? this is waaaayyyy too similar!

Guest
Guest's picture

so did they steal this idea from the student? this is waaaayyyyy too similar.

Guest
Guest's picture

maybe its from the same guys

Guest
Guest's picture

but one of those CD use to teach in Miami AdSchool Europe, isn't it? .......thats too much coincidence....something wrong in the air tsc tsc tsc

Guest
Guest's picture

Has been done by a student at miami ad school 2 years ago.
same client, same name, same idea. he is not even mentioned
in the credits!?
what's going on here?
that is some mean f*** up shit!

Guest
Guest's picture

Really good job! Yeah you guys are right, I've already seen it in a student's portfolio! there's something really weird going on.....

Guest
Guest's picture

nice! such a shame that the real art director
who created this ad it´s not even on the credits.

Guest
Guest's picture

ever thought about creatives having the same idea? it happens from time to time you know.

Guest
Guest's picture

Yeah it can happen off course....but not when the CD at the credits was your teacher , YOU KNOW what I mean here???

Guest
Guest's picture

This is a stupid discussion. The idea that matters.

Guest
Guest's picture

yes, that was my thought too actually. idea is great. so is the execution. good job

Guest
blackstar7's picture

Great concept! But shame on them if it's a stolen idea from a student's work

blackstar7
Activity Score 75
Administrative
Guest's picture

Great idea, this deserves to be the winner. Full rating for whomever had that idea.

Guest
manu adithya's picture

nice job.............. !

manu adithya
Activity Score 82
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