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the Social Swipe

Agency Network: 
Published/Aired: 
June 2014

Misereor „PlaCard" - The Social Swipe

Description: 

Ambient advertisment created by Kolle Rebbe, Germany for Misereor, within the category: Public Interest, NGO.

Advertising Agency: Kolle Rebbe, Hamburg, Germany
Executive Creative Direction: Sascha Hanke
Creative Directors: Rolf Leger, Oliver Ramm
Account Management: Britta Kronacher
Account Supervisor: Jan Kowalsky
Art Director: Nadine Nolting
Copywriter: Sarah Sommer
Interactive Concept: Felix Zielke
Interactive Developement: Sven Hoffmann
Art Buyer: Katja Sluyter
Production: Martin Lühe
Final Artwork: Anne Schmuecker
Production: Jens Raddatz
Photographer: Patrice Lange / Waldmann Solar
Stylists: Claudia Camman, Sandra Schollmeyer
Producer Casefilm: Alexander Steinhoff / Virus @ Infected Postproduction
Online Finishing: Christoph Gemeinholzer / Harvest Digital Agriculture
Post Production: Andreas Coutsoumbelis / Harvest Digital Agriculture
Color Grading: Dennis Wieck / Harvest Digital Agriculture

Comments (7)

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damnson's picture
damnson
Activity Score 11517

Pretty good idea.

An axe murderer of ads.

yabaleftchick's picture
yabaleftchick

i love the idea.

sreemanti's picture
sreemanti
Activity Score 37

especially the monthly donation appeal. too good.

kleenex's picture
kleenex
Activity Score 50548

Brilliant use of that credit card.

kotobato's picture
kotobato
Activity Score 31

What a really impressive experience with social engagement! :D
Connect with someone, by cut something.

sacrilegend's picture
sacrilegend
Activity Score 3394

An expensive idea, but it's a nice visual. Dunno about Cannes-worthy...

mADman808's picture
mADman808
Activity Score 19

Sweet.

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