Don't trash him

May 2008
Madre Segreta Ambient Ad -  Don't trash him


An "ambient campaign" to promote the service “Madre Segreta” dedicated to the all pregnant young women with financial difficulties.
A simple operation which does not require expensive installations:
above the trash bins in Milan some bows, which are usually used for birth announcements, are tied up - nearby entrance of hospitals, private clinics, family advice bureau, public health offices and clinics of obstetrics and gynaecology.
The message "Don't trash him" is clear and simple: an invitation to reflect and use the toll free number for information and help.

Log in or register to post comments
the one's picture

I like it. nice and clean.

the one
Activity Score 31
Art Director
dinukarangana's picture

hey the one
can u expln me, what they tring to say???? i didn't got it. :-(

Activity Score 12


Guest commenter's picture

Read the Rational.

Guest commenter
Guest commenter's picture

Don't trash who?

Guest commenter
Featured Content

Latest Collections