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Patch

Campaign
Agency Network: 
Published/Aired: 
August 2010
Levi's Ambient Ad -  Patch

Also From This Campaign 2

Description

Ambient advertisement created by Saatchi & Saatchi, Sri Lanka for Levi's, within the category: Fashion.

Advertising Agency: Saatchi & Saatchi, Colombo, Sri Lanka

Creative Director: Asanka Ilamperuma

Art Director: Roshan Quintus, Rishini Jayasinghe

Copywriter: Mudith Uswatta,

Account Planner: Ronald Peiris

Additional credits: Anoushka Wijesurendra, Randima Jayasinghe, Yeshan Samarakoon, Preethi Roberts, M.A. Kumar, B. Alwis, Saman Soysa, Ruwan Hadinnapola, Anthony Sinaiya

Published: April 2010
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Guest's picture

Not as good as the stitches.

Guest
Guest's picture

Whats the thought behind this? Levi's wear out?

Guest
Guest's picture

it doesn't make any sense

Guest
dollypoppin's picture

Isn't the building enough for brand awareness already? And it's Levi's, do they need to promote it again?

dollypoppin
Activity Score 1423
Copywriter at Conceptboard Advertising |

---------
"Nihil sub sole novum"

Anonymous Author's picture

Sew a giant patch onto an existing statue using the stitching from the other ad and get back to me.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Miss Copywriter 22's picture

huh?

Miss Copywriter 22
Activity Score 175
Copywriter
gioborde's picture

The levis building right next to it drags all the attention, patch is blinded and unnecesary
.

gioborde
Activity Score 1387
Art Director at LEO BURNETT |

GiBo

MJStinson77's picture

I had the same thought.

MJStinson77
Activity Score 601
Copywriter at Erwin-Penland |

www.mandyjunestinson.com | ninjabread.wordpress.com | wordjones

Guest's picture

No insight, no consumer need state, no strategy. Why bother?

Guest
arslan722's picture

its ok,,not as awsome as expected from Levi's

arslan722
Activity Score 81
Graphic Designer at Faisalabad
Charit Tissera's picture

nothing appealing at all :(

Charit Tissera
Activity Score 23
Graphic Designer at GreenLeavesStudios
Guest's picture

The cars are just driving all over the brand, same reason why floor branding doesn't work it's degrading.

Guest
Rupee87's picture

How much would a client pay a A graded AD House for a simple road carpet? :/

Rupee87
Activity Score 58
Graphic Designer
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