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Wash Stencil

Agency Network: 
Published/Aired: 
September 2012

Description

Ambient advertisement created by Leo Burnett, Mexico for Jeep, within the category: Automotive.

Caption

Jeep means Off Road, Off Road means dirty cars.
And in Mexico City, a place with 3.5 million vehicles, there’re many with “The Jeep Spirit”, but they don’t know it yet. So we left them a message.
Looks like you are an Off Road fan.

Advertising Agency: Leo Burnett, Mexico
Creative Directors: Juan Garduno, Miguel Rocha Tavizón
Art Director: Jimena de la Vega Calderón
Copywriter: Isai Ortega Peralta
Account Services: Agustín Rodríguez Peña, Julio González Villa Zevallos, Yose Line Carine Morales Gómez
Agency Producer: Alba Savona Topete
Production Company: Emigre Film
Director: Javier Acosta Urrieta
Photographer: Eduardo Velasco, Daniel Sametz

Post Production: Robot Audio + Video

Audio / Music: Robot Audio + Video

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Highest Rated

Redpr's picture

Cmn!!! It is not new idea!!!!

Redpr
Activity Score 223
General Manager at Red Pepper advertising
Klara K.'s picture

I love it! It's on the line between being pissed off and taking a joke but I think most would laugh. It's spot on.

Klara K.
Activity Score 3343
Charles University in Prague
Aznev's picture

No es suciedad, es un escudo protector. Me gusta

Aznev
Activity Score 21
Jackbr's picture

Ok.

Jackbr
Activity Score 1500
Art diretor |

JackBR

feysal's picture

it is awesome as an idea and the execution of it.

feysal
Activity Score 2571
Art Director at Zilojo |

groovy baby!

kleenex's picture

So simple, yet so good.

kleenex
Activity Score 51110
Web Designer/Developer
walkingwanny's picture

love this. Car door as a new channel.

walkingwanny
Activity Score 33
Redpr's picture

Cmn!!! It is not new idea!!!!

Redpr
Activity Score 223
General Manager at Red Pepper advertising
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