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Agency Network: 
September 2012

Espíritu Jeepero


Ambient advertisment created by Leo Burnett, Mexico for Jeep, within the category: Automotive.

Jeep means Off Road, Off Road means dirty cars.
And in Mexico City, a place with 3.5 million vehicles, there’re many with “The Jeep Spirit”, but they don’t know it yet. So we left them a message.
Looks like you are an Off Road fan.

Advertising Agency: Leo Burnett, Mexico
Creative Directors: Juan Garduno, Miguel Rocha Tavizón
Art Director: Jimena de la Vega Calderón
Copywriter: Isai Ortega Peralta
Account Services: Agustín Rodríguez Peña, Julio González Villa Zevallos, Yose Line Carine Morales Gómez
Agency Producer: Alba Savona Topete
Production Company: Emigre Film
Director: Javier Acosta Urrieta
Photographer: Eduardo Velasco, Daniel Sametz

Post Production: Robot Audio + Video

Audio / Music: Robot Audio + Video

Comments (7)

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Highest Rated

Redpr's picture
Activity Score 223

Cmn!!! It is not new idea!!!!

Klara K.'s picture
Klara K.
Activity Score 3343

I love it! It's on the line between being pissed off and taking a joke but I think most would laugh. It's spot on.

Aznev's picture
Activity Score 21

No es suciedad, es un escudo protector. Me gusta

Jackbr's picture
Activity Score 1500



feysal's picture
Activity Score 2571

it is awesome as an idea and the execution of it.

groovy baby!

kleenex's picture
Activity Score 50582

So simple, yet so good.

walkingwanny's picture
Activity Score 33

love this. Car door as a new channel.

Redpr's picture
Activity Score 223

Cmn!!! It is not new idea!!!!