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Agency Network: 
Published/Aired: 
June 2008

Description

Ambient advertisement created by Lowe, Australia for Football Federation Australia, within the category: Recreation, Leisure.

Advertising Agency: Lowe, Sydney, Australia
Creative Director: Dave Johnson
Art Director: Dave Gibson
Copywriter: Nathan Lennon
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Highest Rated

Wordnerd's picture

This is awesome! very sympathatic idea and casting, too

Wordnerd
Activity Score 6692
Copywriter
Crisp One's picture

good job getting the press coverage

Crisp One
Activity Score 2005
Other at New York
®'s picture

inspirational! nice/....

®
Activity Score 131
Art Director
leaking bucket.'s picture

Nice job in spreading the word and great media exposure.

However, what in world did you spend $15000 on?

leaking bucket.
Activity Score 136

That's my first thought...

sneakyhands's picture

best interactive i've seen in a while.

sneakyhands
Activity Score 1857
Copywriter
capywriter's picture

great & simple

capywriter
Activity Score 5512
Copywriter at Freelance
kurtberengeiger's picture

Nice.

kurtberengeiger
Activity Score 7323
Copywriter
brighteyes's picture

Excellent, I love it!

brighteyes
Activity Score 58
Copywriter
ODoyle's picture

Nice work boys, you must have been stoked to see it blow up in the media... so much coverage!

And yeah the voice over guy on the presentation -he sthounds stho sthexy!!!

ODoyle
Activity Score 260
Art Director
wasted_freak's picture

I LiKe iT..

niCe aNd siMpLe..

wasted_freak
Activity Score 30
agungsatria's picture

This is a damn good activation for any reason..Thanks for being insipiring

agungsatria
Activity Score 25

*@*

pscs's picture

ZOMG how much are they paid to do that... but a very good idea :) for a second i thought they're actually flying some 1000 spectators off to ghana!

Oh, and why the 'H'?

...and I think they were chased out of the airport for security reasons lol

pscs
Activity Score 440
SAC
djspiralz's picture

the "H" is because of "Help"

Listen, they say... we need an "H".. HELP US!

incredible campaign.... (standing ovation)

djspiralz
Activity Score 491
Copywriter
Guest commenter's picture

a real spur

Guest commenter
Guest commenter's picture

a real spur

Guest commenter
Wordnerd's picture

This is awesome! very sympathatic idea and casting, too

Wordnerd
Activity Score 6692
Copywriter
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