Slower is better, 3

Agency Network: 
April 2009


Ambient advertisement created by Cramer-Krasselt, United States for Elm Grove Police Departmen, within the category: Public Interest, NGO.

Advertising Agency: Cramer-Krasselt, Milwaukee, USA
Creative Director: Chris Jacobs
Art Director: Brian Steinseifer
Copywriter: Jim Jodie
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slowrider's picture

good job

Activity Score 648
Art Director at xxx |

one should not take life so seriously - as one will not come out of it alive.

anuraag01's picture

so what happenns when someone clocks 25? Those many days in hospital bed for following rules?

Activity Score 13
Guest's picture

yeah! maybe some cyclists.

CGilb09's picture

Not 100% solid, but very clever and definitely makes you think about speeding while you're speeding.

Activity Score 572
Northlich/ University of Cincinnati |

Tweet tweet: @ThisAbility

Guest's picture

Its a great idea, but think about it... no matter how fast they go (i.e. 25 mph) they are still "Spending 25 days in a hospital bed." Great idea, sloppy execution.


capywriter's picture

Who says the thing is working when you only drive 25 or slower...? Nice idea! Effective!

Activity Score 5509
Copywriter at Freelance
Guest's picture

pretty lame

daniel_glezmilan's picture

Ok. Good idea, but...

46 Km/hr is not = 46 days in bed,
20 Km/hr is not = 46 days in bed
even if u crash.

That´s what I think. Kind of forced.

Activity Score 284
Copywriter at |

funky_frogii's picture

very goood.effective

Activity Score 2538
Graphic Designer at Graphic designer. |

Infected by a virus called CREATIVE | "And ya I Love Everything" |

Guest's picture

Bronze pencil work. It's got some flaws but over all pretty tight.

NatalieM's picture

Great ambient!

Activity Score 1685
Topolewski |


Arkadiusz's picture

simple but very telling - I like it

Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

Guest's picture

Not very solid, but I like the idea. Nice try!

macluvin's picture

this makes you think as you drive by, but the percentage one is much more solid. other than that, i think it could use more contrast as the gray background might make it not so easy to read at the speed of 50 days in the hospital.

Activity Score 397
Art Director
Guest's picture

100 Days in a hospital bed for those too busy reading the sign and not paying attention to the road...

PERP's picture

Hahaha, I would like to see one of those around my house, I'm sure a new kind of sport would born immediately, with bets raising up all around!

Activity Score 433
Art Director |

.: look for the green giant on the label :.

ThatsBeenDone's picture

so I drive by @5 mph..and it's 5 days in hospital bed???? No matter what..if you gonna end up in a hospital bed??? works ONLY if the numbers show up only when some one goes over 25...yeah then it works.

Activity Score 10
Art Director
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