Slower is better, 3

Agency Network: 
April 2009

Ambient advertisment created by Cramer-Krasselt, United States for Elm Grove Police Departmen, within the category: Public Interest, NGO.

Advertising Agency: Cramer-Krasselt, Milwaukee, USA
Creative Director: Chris Jacobs
Art Director: Brian Steinseifer
Copywriter: Jim Jodie

Comments (17)

Log in or register to post comments
slowrider's picture
Activity Score 648

good job

one should not take life so seriously - as one will not come out of it alive.

anuraag01's picture
Activity Score 13

so what happenns when someone clocks 25? Those many days in hospital bed for following rules?

Guest's picture

yeah! maybe some cyclists.

CGilb09's picture
Activity Score 572

Not 100% solid, but very clever and definitely makes you think about speeding while you're speeding.

Tweet tweet: @ThisAbility

Guest's picture

Its a great idea, but think about it... no matter how fast they go (i.e. 25 mph) they are still "Spending 25 days in a hospital bed." Great idea, sloppy execution.


capywriter's picture
Activity Score 5509

Who says the thing is working when you only drive 25 or slower...? Nice idea! Effective!

Guest's picture

pretty lame

daniel_glezmilan's picture
Activity Score 284

Ok. Good idea, but...

46 Km/hr is not = 46 days in bed,
20 Km/hr is not = 46 days in bed
even if u crash.

That´s what I think. Kind of forced.

funky_frogii's picture
Activity Score 2538

very goood.effective

Infected by a virus called CREATIVE | "And ya I Love Everything" |

Guest's picture

Bronze pencil work. It's got some flaws but over all pretty tight.

NatalieM's picture
Activity Score 1685

Great ambient!

Arkadiusz's picture
Activity Score 1275

simple but very telling - I like it

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

Guest's picture

Not very solid, but I like the idea. Nice try!

macluvin's picture
Activity Score 397

this makes you think as you drive by, but the percentage one is much more solid. other than that, i think it could use more contrast as the gray background might make it not so easy to read at the speed of 50 days in the hospital.

Guest's picture

100 Days in a hospital bed for those too busy reading the sign and not paying attention to the road...

PERP's picture
Activity Score 433

Hahaha, I would like to see one of those around my house, I'm sure a new kind of sport would born immediately, with bets raising up all around!

.: look for the green giant on the label :.

ThatsBeenDone's picture
Activity Score 10

so I drive by @5 mph..and it's 5 days in hospital bed???? No matter what..if you gonna end up in a hospital bed??? works ONLY if the numbers show up only when some one goes over 25...yeah then it works.