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Job Posting, Book-keeper

Agency Network: 
Published/Aired: 
December 2009
Draftfcb Ambient Ad -  Job Posting, Book-keeper

Description

The advertising agency was looking for an accountant who is more attentive than the others. Our target group: accountants of other agencies in Austria, Switzerland and Germany. Furthermore the agency wanted to advertise in a new and innovative way in order to boost the agency’s brand appeal.

Ambient advertisement created by FCB, Austria for Draftfcb, within the category: Professional Services.

Advertising Agency: Draftfcb Partners Werbeagentur, Vienna, Austria
Chief Creative Officer: Bernd Fliesser
Executive Creative Director: Patrik Partl
Creative Director: Rita-Maria Spielvogel
Copywriters: Markus Rieser, Elisabeth Glück
Art Director: Esben Ehrenreich
Jr. Art Director: Julia Blocher
Producer: Markus Gasser
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Highest Rated

anHiiieeta's picture

hmmmmmm i too think so.

anHiiieeta
Activity Score 328
Art Director
bobby666's picture

nicely executed and brilliantly exploited the medium. good concept.

bobby666
Activity Score 1460
RMG Connect, India
satrianee's picture

nicely stealing from the others hehe.

satrianee
Activity Score 3748
robinstam's picture

About 10 years ago this idea won an award at the ADC Europe. Last year it won a Cannes Lion and now somebody has made it again. I think the makers didn't intend to steal the idea. But I hope that the juries in award shows finally learn that this idea is not new anymore.

robinstam
Activity Score 215
Miami Ad School
satrianee's picture

I meant the "accountant" robinstam... the ad is obviously aimed the already workers. And it's a smart way to "steal" them.

satrianee
Activity Score 3748
jackmancer2017's picture

Hehe nice. I think this only works for an accountant though ;-)

jackmancer2017
anHiiieeta's picture

hmmmmmm i too think so.

anHiiieeta
Activity Score 328
Art Director
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