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Calendar

Agency Network: 
Published/Aired: 
January 2007
Dr Reddy's Ambient Ad -  Calendar

Description

Ambient advertisement created by Sudler & Hennessey, India for Dr Reddy's, within the category: Professional Services.

Caption

Smoking reduces the life span of a person slowly and steadily with each passing month.

Advertising Agency: Sudler & Hennessey, Mumbai, India
Creative Directors: Ashesh Mallick
Art Directors: Divakar Shetty, Parvej Pathan
Copywriter: Ashesh Mallick
Photographer: Vishal Bhosle
Other additional credits: Dhuri Gangaram, Rajendra Bitling, Vijay Salve, Aparna Mandalaparthy, Sujata Mahadik, Rachna
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Highest Rated

kshitijsalve's picture

Why the copy!?!

kshitijsalve
Activity Score 25
AD1014's picture

from above:.....Smoking reduces the life span of a person slowly and steadily with each passing month.....
do we really need to be told this? un-insightful rhetoric breeds stale work.

C-

AD1014
Activity Score 307
Graphic Designer at nyc
consolidated.db's picture

Another couple of exclamation marks after '...and Hard-Hitting!' is all that stands between this a complete self-proclaimed gold.

consolidated.db
Activity Score 545
Copywriter at Ad Land
StuartLittle's picture

Ye no need to tell, but maybe someone get to know it first and quit smoking. Thats the objective.

StuartLittle
Activity Score 466
Other
reactor's picture

Would have been much better without the 3 pictures at the bottom and the copy inserted instead. It doesn't add to the message, only distracts. When you have a pretty good idea refrain from getting over enthusiastic with the art direction.(by throwing-in too much) Consequently it feels like you are rubbing it in to the point that it hurts...

reactor
Activity Score 294
Creative Director, Monsoon Marketing Communications, Doha, Qatar |

Reactor

Alistair C.'s picture

wow, is the copy writen by a door-2-door salesman? incredible! amazing! i am thrown aback!

Alistair C.
Activity Score 692
Copywriter
whitespace's picture

"The amazing part is that we have been asked to do the same calendar for the next year" <- I agree.

whitespace
Activity Score 1953
Creative Director
kshitijsalve's picture

Why the copy!?!

kshitijsalve
Activity Score 25
Guest's picture

This is Good Creative

I wish them all creative team

Ok good luck all of them

by
hari sharma
art director

Guest
Guest's picture

2005pls chek ...........copi work..............

Guest
Guest's picture

Mt Sudhakar More, Ashesh Mallick / pls chek MSU[BRODA] studant DISHPLY work in 2006/2007 year

Guest
Guest's picture

Mt Sudhakar More, Ashesh Mallick / pls chek MSU[BRODA] studant DISHPLY work in 2005/2006 year

Guest
Guest's picture

pls chek....MSU studant DISHPLY work in 2005/2006

Guest
Guest's picture

Mt Sudhakar More, Ashesh Mallick / pls chek MSU[BRODA] studant DISHPLY work in 2005/2006 year

Guest
Rival2000's picture

wasted almost a pack to illustrate this? idiot ! OK just kidding. Ok kind of public interest ad. Wonder why Ad company names sound like law firms? Think Think,, ANSWER: If they fail in the ad industry, they can start a law firm. Dont have to redo the corp id

Rival2000
Activity Score 45
Copywriter
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