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Poster takeover

Agency Network: 
Published/Aired: 
November 2009
De Lijn Ambient Ad -  Poster takeover

Description

National public transport company De Lijn wanted to announce its increased night schedule. We used existing event posters to promote the night bus and placed passe-partouts over it that read: "whatever you're planning tonight, plan your transport too. Take the night bus".
http://www.nachtlijn.be

Ambient advertisement created by Duval Guillaume, Belgium for De Lijn, within the category: Transport.

Advertising Agency: Duval Guillaume, Belgium
Creative Directors: Katrien Bottez & Peter Ampe
Copywriter: Geerard Van de Walle
Art Director: Sven Van Hooydonck
Online Art Director: Derek Brouwers
Account handling: Matthias Dubois & Tom Sneppe
Art Buyer: Ingrid Deuss
Print Producer: May-Britt Verhoeven
Photographer: Ever Thiry
Retouching: Fred Dupont
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Highest Rated

raverus's picture

frame need to be much thinner..

raverus
Activity Score 1476
Art Director
silvi's picture

Creo que el marco se pierde en lo caótico de los afiches.

silvi
Activity Score 4172
Copywriter
Guest's picture

Done for Snap! magazine in Montréal.

Guest
TexasH's picture

Done for SNAP! magazine - Montréal

TexasH
Activity Score 365
copywriter
Guest's picture

maybe the frame needs to be much thinner..

Guest
raverus's picture

frame need to be much thinner..

raverus
Activity Score 1476
Art Director
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