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Expect the Unexpected, Flood

Campaign
Agency Network: 
Published/Aired: 
December 2016

Description

Ambient advertisement created by DDB, Singapore for DBS Bank, within the category: Finance.

Advertising Agency: Tribal DDB, Singapore
Media Agency: MPG Singapore
Chief Creative Officer: Neil Johnson
Creative Director: Francis Ooi
Art Director: Trevor Lim
Copywriter: Pradeep DSouza
Producer: Jamie Yao
Accounts Team: Anthony Wan, Joshua Lee, Jasmine Ng
Production Company: Freelow Productions
Additional credits: Ng Kok Jong, Ellyna Rahim, Pierce Sim, Ng Hwei Yun
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kleenex's picture

Well that was certainly different.

kleenex
Activity Score 51110
Web Designer/Developer
Deej's picture

Great idea.

Deej
Activity Score 41
Graphic Designer
Klara K.'s picture

Good advertising cannot be disruptive. This is taking too much time from people in a hurry not to miss the green light.

Klara K.
Activity Score 3343
Charles University in Prague
the pencil's picture

They timed the red light intervals I presume. Impactful while these stressed singaporeans need little pick-me-ups like these for sure.

the pencil
Activity Score 235
Art Director
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