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Car screech mark

Agency Network: 
Published/Aired: 
February 2010
Curitiba Ambient Ad -  Car screech mark

Description

Ambient placed around areas where people often drink and drive.

Ambient advertisement created by OpusMultipla, Brazil for Curitiba, within the category: Public Interest, NGO.

Advertising Agency: OpusMúltipla, Curitiba, Brazil
Creative Directors: Denilson Pucci
Art Director: Denilson Pucci
Copywriter: Cesar Noda
Illustrator: Roger "Olho" Wodzynski
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Highest Rated

Dzsoi's picture

Shouldn't the post be damaged? The message would be even more clear and the installation more flashy.

Dzsoi
Activity Score 8532
Copywriter at junior copywriter
shortafella's picture

it has been done many many times

shortafella
Activity Score 1063
Copywriter at GRAFFITI BBDO |

http://www.behance.net/shortafella

hufflepoff's picture

difficult for people who are driving to notice

hufflepoff
Activity Score 430
Art Director at shwing
ivan's picture

Especially if they are drunk. ;)

I think it's meant for people who are still walking towards their cars.

ivan
Creative Director at Ads of the World
whatthefudge's picture

Good one!

whatthefudge
Activity Score 1266
xcreativity's picture

not new unfortunately

xcreativity
Activity Score 2374

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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prozac_republic's picture

but it's a beautiful city.

prozac_republic
Activity Score 196
Art Director |

добро пожаловать и наслаждается!
The Prozac Republic®

Spoonfeederxxx's picture

Prozac, this is an ad site on a travel site...

This sucks...

Advertising isn't supposed to be camouflaged...

Spoonfeederxxx
Activity Score 641
Copywriter
silvi's picture

I think this is in the right place.

silvi
Activity Score 4172
Copywriter
El Barto's picture

I like the copy. Sure it can only be seen by pedestrians but the impact is nice.

El Barto
Activity Score 111
Art Director
bobby666's picture

nice way to put your message across.

bobby666
Activity Score 1460
RMG Connect, India
Dzsoi's picture

Shouldn't the post be damaged? The message would be even more clear and the installation more flashy.

Dzsoi
Activity Score 8532
Copywriter at junior copywriter
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