Take Over

Agency Network: 
August 2013

Crafty ads by Crafty Beggars


Late on Thursday night last week a group of crafty guerrillas hijacked six billboards around Auckland city as well as in Hamilton, Wellington, Christchurch and Dunedin, making other businesses' billboards their own. Stay tuned, we hear more hijacking is in the pipeline.

Ambient advertisment created by DDB, New Zealand for Crafty Beggars, within the category: Alcoholic Drinks.

Advertising Agency: DDB Group, New Zealand
Executive Creative Director: Andy Fackrell
Creative Director: Chris Schofield
Art Director: James Conner
Copywriter: Christie Cooper
Producer: Andy Robilliard
Account Director: Susie Darling
Editor: Steve Gulik
Designers: Phillip Swaine, Ashleigh Yates

Comments (3)

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certaintly's picture
Activity Score 3994

idea done a million times

morse's picture
Activity Score 18024

Yes, not very original.

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kleenex's picture
Activity Score 51022

not original, but not awful.