Through implementing custom made vending machines placed in targeted areas, we grabbed the attention of passersby and delivered the USP of chip-resistant dinnerware. Finally it became an innovative and unique sales channel.
Ambient advertisement created by Grey, China for Corelle, within the category: House, Garden.
Executive Creative Directors: Chee Guan Yue, Attlee Ku
Creative Directors: Chee Guan Yue, Attlee Ku, Rocky Hao
Art Directors: Marx Zhu, David Yang, Kevin Ji
Copywriters: Rocky Hao, Celia Zhang
Advertiser’s Supervisor: Nanny Tang
Account Supervisor: Janet Shao
Photographer: Wang Feng
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