The Swap
Description
Ambient advertisement created by McCann, Spain for Coca-Cola Zero, within the category: Non-Alcoholic Drinks.
Executive Creative Directors: Pablo Stricker, Pablo Colonnese, Mónica Moro
Creative Director: Leandro Raposo
Copywriter: Mikel Echeverria
Art Director: Javier Rodriguez
Film Director: Juan José Ocio
Highest Rated
BS. Anyone who'd ever tasted Coke Zero will tell you that, although it's a better-than-average diet drink, STILL tasted like a diet drink.
Nice ploy. But this presentation is a fake.
+++
"I love some things, and don't love some other things."
BS. Anyone who'd ever tasted Coke Zero will tell you that, although it's a better-than-average diet drink, STILL tasted like a diet drink.
Nice ploy. But this presentation is a fake.
+++
"I love some things, and don't love some other things."
actually zero tastes little bit different with original coke...but i really like this idea
No se por qué razón coca cola insiste en decir que el sabor de coca cola zero es el mismo que el de la coca cola regular. al menos acá en Colombia saben diferente.
Dejen de mentirle a la gente por favor. Y esta pieza es igual que la del reto pepsi de los 80´s.
@Hazan_Ko
Coke Zero tastes like a diet drink, and it´s ok. Nice play, but leave regular coke in peace.
i like the idea. To show the guy who served the drink as an commercial movie and let him explain the trick...
Promotionagentur
http://werbelaeufer.de
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