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Snowman

Campaign
Agency Network: 
Published/Aired: 
March 2008

Description

Ambient advertisement created by DDB, Canada for BC Hydro, within the category: Public Interest, NGO.

Caption

25 old lights use more energy than 2,500 LEDs.

Advertising Agency: DDB Vancouver, Canada
Executive Creative Director: Alan Russell
Creative Director: Dean Lee
Art Director: Chris Moore
Copywriter: Neil Shapiro
Agency Producer: Gayle Robson
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kurtberengeiger's picture

Rather a lot of small copy for an outdoor execution...

kurtberengeiger
Activity Score 7323
Copywriter
T-bone's picture

Yeah, that is true, but as the evidence suggest, you don't get a clearer picture, you just get an outline... so it tells me, that I'd be able to see more if I stuck to 25 old lights.

T-bone
Activity Score 48
Critical Mass
FlyingDogs's picture

Love it!

FlyingDogs
Activity Score 968
Copywriter
sloppy4's picture

...and this billboard uses both.

sloppy4
Activity Score 1492
dynatop's picture

weaker than that with energy from ppl peddling the bicycle

dynatop
Activity Score 212
Other at cgen media |

from guangzhou/canton china

sodomy's picture

Nice compare. I can see

sodomy
Activity Score 262
student academy of art university [advertising]
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