Agency Network: 
March 2016

Audi A4 launch #a4space


Using dome-shaped futuristic construction shelling Audi A4 inside of #a4space installation, Moscow-based event production team Departáment level up the virtual reality experience stepping outside simple frames of plastic glasses. The whole Audi A4 car become a sort of «oculus» on wheels delivering the physical imitation of zero-gravity forces and «driving» people into the new worlds projected and synchronised with the driver gestures.

Ambient advertisment created by Departament, Russia for Audi, within the category: Automotive.

Advertising Agency: Departament New&Wow Marketing, Moscow, Russia
Creative Director: Petr Ivanov
Art Director: Pavel Nedostoev
Event Director: Yulia Sigunova
Event Producer: Vlad Alexandrov
Copywriter: Oleg Bootkovsky
PR Manager: Asya Ibragimova
Video content / Programming: Sila Sveta Team

Comments (1)

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kleenex's picture
Activity Score 50142

Seems like fun.