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After rain...

Published/Aired: 
September 2007
 After rain...

Description

Holland has had the wettest summer in centuries. But as we all know, after rain there's always sunshine. Nevertheless the frame is filled with rainwater (that's what we fake...)

Caption

After rain...

Advertising Agency: Y & R notjustfilm
Creative Directors: Edward Romunde
Art Director: Edward Romunde
Copywriter: Robert den Bremer
Illustrator: Martijn de Jongh
Photography: Stock
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Guest's picture

Looks like somebody made his first poster in photoshop to me...

Guest
Guest's picture

Is it really filled up with water? if not, who cares...

Guest
volumen's picture

i don't believe that was realized. it looks like photoshop sketch before client visit.

volumen
Activity Score 330
Graphic Designer
ultraboon222's picture

He even admitted to Photoshopping the water in. Let's take a real picture so we can see what it looks like in real life.;

~~~~~~~~~~

ultraboon222
Activity Score 220
Art Director |

Too many cooks in the kitchen....

LeeHarvey's picture

Dear ultraboon, the water was printed on the poster, the clue is that the poster is always in a frame, and now it looks like there's water in the frame. The only photoshopping that was done was removing the shadows and reflections on the glass...

LeeHarvey
Activity Score 3045
Creative Director
everartz's picture

primitive...

everartz
Activity Score 7613
Art Director |

| everartz |

Guest's picture

Boooooooooooooooooring

Guest
Mecajet's picture

I wish it was real water. Actually i wish it was beer. Actually, I wish this ad was a cold beer in my fridge so I could drink it. then i would looooooove it.

Mecajet
Activity Score 116
Copywriter
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