Advertisement
Log in or register to post comments

Highest Rated

wahwah's picture

You expect me to get a hard on with that?

wahwah
Activity Score 120
Ogilvy&Mather
Rami Qaddoumi's picture

nice

Rami Qaddoumi
Activity Score 214
Creative Director at Amman Jordan
Samsun's picture

nice?

Samsun
Activity Score 15
Copywriter
Rami Qaddoumi's picture

yes i think according to the Wonderbra image and stile.. i think it's nice and works but the objective of wonderbra is becoming sexist now

Rami Qaddoumi
Activity Score 214
Creative Director at Amman Jordan
vurtomatic's picture

These Wonderbra ads are becoming boring and sexist. They're selling features, not benefits.

vurtomatic
Activity Score 364
TrainRunner's picture

It's called brand awareness.

TrainRunner
Activity Score 225
Art Director
alenq's picture

or bra awareness :)

alenq
Activity Score 109
Art Director
sumsum's picture

that's the point. i agree. although with this product the feature is the benefit somehow:)

sumsum
Activity Score 613
copywriter
panasit's picture

You can be minimize the execution, but you can't minimize the message that much.

panasit
Activity Score 687

-Tung
--good idea is enemy of great idea

daniel_glezmilan's picture

Truth, i think is the same wonderbra big boobs ad, executed in a different way, but... what´s next..??

daniel_glezmilan
Activity Score 284
Copywriter at http://danielglezmilan.blogspot.com/ |

www.danielglezmilan.blogspot.com

dutajehla's picture

not fun...

dutajehla
Activity Score 62
Creative Director
Mr.Top's picture

So Basic, So Done, So Pathetic.

Mr.Top
Activity Score 728
kalpesh78's picture

i agree.. so done.
yawn

kalpesh78
Activity Score 2578
Art Director |

ideas....30 minutes nahi toh free.

edragal's picture

back to the brand first thinking...

edragal
Activity Score 44
Copywriter
Torenaga's picture

This is great adv!

Torenaga
Activity Score 140
Copywriter
miko1aj's picture

No. It's not great. This trick have been used many times before (for gyms, diet products and so on) + this billboard says nothing about being attractive. It's much more about every kind of bra. Wonderbra is getting overused by the agencies around the world. Pity.

miko1aj
Activity Score 3086
Mandy_79's picture

yezzzzzzzz i think the brand does need a new strat, they cannt do this for ever

Mandy_79
Activity Score 18
juliangray's picture

i dont agree. the problem is that they are not respecting their strategie.

wonderbra had a subtle benefit (being this the consecuence of you pushup bra) related voice, and didnt even needed to show something exuberant. they are changing a refinded and clever voice for a tacky and vanalized one.

its chivas and the economist all over again.

juliangray
Activity Score 987
Art Director
Dirrty Frank's picture

Agree, done, done and done

Dirrty Frank
Activity Score 22
New Business Director Saatchi & Saatchi |

Dirrty Frank

http://www.youtube.com/profile?user=DirrtyFrank

natts's picture

I´m bored of Wonderbra ads...

natts
Activity Score 112
Art Director |

na

M´AD MAX's picture

always the same and again and again zzzzz

M´AD MAX
Activity Score 195
Copywriter
RM's picture

I think it would be cool to find other uses for a wonderbra (that actually have nothing to do with lovely jubblies) instead of this repetitive stuff, we've all seen it before, yes it's nice but lets reinvent not repeat.

The brand name alone allows us to do some great comical things with a bra that leave people in awe, thoughts???

RM
Activity Score 419
Copywriter
Rog's picture

Phwoar!

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

sbarlow's picture

done, done, done, two steps back

sbarlow
Activity Score 20
Leo Burnett
wahwah's picture

You expect me to get a hard on with that?

wahwah
Activity Score 120
Ogilvy&Mather
Featured Content

Latest Collections

Advertisement