Pepsi Mini

the new pepsi mini.

Pepsi Mini
Davosk's picture
Activity Score 4815

I don't get it, are you trying to show that it's a small can compared to a real straw?

xyz's picture
Activity Score 23

Because it's a short can, you don't need to use the long end of the straw. He's suggesting you flip the straw around and insert the short bendable end of the straw into the can. This is really subtle. I'm surprised I got it. I like the clean layout but it might read faster if you show someone using the straw. You don't need to show the entire face. Barely get the mouth on the page. It will then be obvious that the straw is backwards. But let's see if most people get it before you consider making changes.

Davosk's picture
Activity Score 4815

I get it now, it didn't register that the short end was to go into the can. It is subtle and a clean layout, now I like it but what is yeni?

Guest's picture

shut up Davosk

Stigset's picture
Activity Score 1454

Sorry I didn't get it, maybe lipstick around the long end would help

MarceloG's picture
Activity Score 820

Very nice, kloomsch. But as Stigset said, try lipstick around the long end!

Congrats. It's a good idea. It works. And what's "yeni" again?
In God I trust

Cooldust's picture
Activity Score 2

"yeni" means new in Turkish. I like the idea, it's simple and clever.

burnhard's picture
Activity Score 395

I think it's perfect. No lipstick needed. Makes you think. Great idea man.

hang-the-dj's picture
Activity Score 1262

I agree, whatever you do, do not put lipstick on it. People will get it.

It's cool.

fersvax's picture
Activity Score 1239

I LOVE IT!!!! excellent execution and nice resource.


Username's picture
Activity Score 153

i get it without lipstick, but u can try, nice idea congrats!

miko1aj's picture
Activity Score 3086

Yes - i'm with these who prefer no lipstick. Very nice.

WhereIsMyBackPay's picture
Activity Score 177

This is a very late comment but I love this one. :P

bullzeye's picture
Activity Score 252

very good :)

ibeg2differ's picture
Activity Score 420

Very nice. Can someone tell me how to get such clean gradients?

WhereIsMyBackPay's picture
Activity Score 177

You mean the background gradient of this ad? I think he used Illustrator's mesh tool. But I could be wrong. It has the same effect though.

rebelscum's picture
Activity Score 2110

that's. Fucking. Awesome.

Insight everywhere. I could never wrap my head around paying full price for half as much product. Kudos on getting around that :)


"I saw a subliminal ad executive once, but only for a second." - The Wright


I have thousands of pencils and $1.50 so I'm off to Starbucks

Guest's picture

Execution is not proper,it is tough to get the idea,

Vaaa's picture
Activity Score 108

very nice

Guest's picture


NASEERov's picture
Activity Score 30

didn't get it... but once I did, I liked it.

Guest's picture

it made me laugh
it's nice and simple
I think with low-involvement products like pepsi you can afford to be this flippant, and have a bit of fun

Guest's picture

lol, nice idea.

Activity Score 11

Like this , smart and fun:)

CC3's picture
Activity Score 724

Really nice idea here, nice job

Good is the enemy of great.

soms's picture
Activity Score 377

briliant, nice. very good. clap


clubjas's picture
Activity Score 230

really cool ad.
but it took some time to register the idea.

innovative promotional giveaways -

Hellas's picture
Activity Score 1172

very clever idea but a so-so execution. An ad that makes you think that hard is a bad ad (execution). At first glance it seemed like the can was so small that it's invisible, which is too "mini" in a bad way.. What i would do i place the mini can on top of the top part of a regular soda where only the top half part of the regular can is showing. If you have to use the straw, and since it's a good idea you should, just put the short end of the straw inside the mini can so we get the idea.

and no lip sticks please, enough "sex sells" ads

"I don't live in Greece, Greece lives in me..."

Guest's picture

cute n gud
i appreciate it!!!

bvital's picture
Activity Score 198

brilliant piece of work, believe me just leave it as it face, no lipsticks...plz.......its so cute....

everartz's picture
Activity Score 7613

good work... ;)

| everartz |