Description
Testicular cancer is the most commonly diagnosed cancer in young men, and one of the most curable if caught early. All it takes is a simple self-examination, which is best done during or right after a shower. But how do we get men, who make it their mission to get in and out of the shower as fast as possible, to take their time and check their testicles? The Chariot Agency in collaboration with National Cancer Society Malaysia created the Balls Towel. The Balls Towel was designed so they'd never have to wipe their face with the same place they used to wipe their balls. It also serves as a reminder for them to check their balls every time they took a shower. Handy.
This professional campaign titled 'The Balls Towel' was published in Malaysia in November, 2021. It was created for the brand: National Cancer Society Malaysia, by ad agency: Chariot Agency. This Design and Digital media campaign is related to the Health industry and contains 1 media asset. It was submitted 3 months ago by Chariot Agency.
Credits
Executive Creative Director: Jarrod Reginald
Creative Director: Gavin Simpson, Pashyn Sethna
Creative Director: Kuah Jenhan
Copywriter: Andrew Perrera, Dhiviah Arumugam, Christyna Fong, Kavinish Nair
Art Director: Dazar Selva, Denise Ng
Designer: Enos Ku, Jocelyn Yong
Managing Director: Adrian Cheah
Strategic Director: Bryan Leong
Senior Agency Manager: Vanessa Pang
Account Manager: Amelia Pestana
Production House: Spectrum Films Productions Sdn. Bhd.
DOP: Arvintharan Vallithan
Colorist: Jawagar Samidurai
Graphics: Phyon Lam
Editor: Kimberly Yong
Music: Pitch Audio + Magic / Super Red Music
Website Development: WebScultor Technologies
Developer: Yogesvaran Rajaandran
Client: National Cancer Society Malaysia
Director: Yeap Chong Wei
Corporate Engagement Manager: Tan Jae Han
Marketing Executive: Nurul Wahida Samsuddin
Public Relations Manager: Niranjni Jayabalan
Senior Public Relations Executive: Dharshini Sivapatham
