Takeout For Tech
Description
Human beings spend approximately 6 months of their lives waiting in line for things. Tech accessories which are a need-it-now essential should not be one of those things.
The Big Idea - Takeout tech at your nearest Verizon store
This will allow consumers to get their hands on the latest piece of tech without checking on their package delivery status or standing in long lines. It's as simple as ordering takeout for dinner. You add tech to your cart, place an order at the nearest Verizon store, verify your order with a Verizon attendant and takeout a new product!
The campaign will run across platforms like OOH, Social media, e-commerce websites and the app to target both current Verizon customers and new ones by showing takeout bags with products from premium brands offered at each Verizon store.
With Verizon's takeout for tech, consumers will have a game-changing way to solve their technology needs in the fastest way possible.
This student campaign titled 'Takeout for Tech' was published in United States in January, 2023. It was created for the brand: Verizon, by ad school: Boston University. This Integrated medium campaign is related to the Electronic Devices industry and contains 1 media asset. It was submitted about 1 year ago.
Credits
School: Boston University
Professor: Doug Gould
Student on Project: Akriti Gandhi - Art Direction, Copywriting, Video Editing
