Description
Everything is more interesting with Stella Noire, even Montevideo's night scene. This is why we created billboards that stand out after sundown. Luminescent ink was used to incorporate artwork around the beer, which was invisible during the day, coming to life only at night time.
This professional campaign titled 'Stella Noir' was published in Uruguay in July, 2021. It was created for the brand: Stella Artois, by ad agency: WILD Fi. This OOH Outdoor medium campaign is related to the Alcoholic Drinks industry and contains 3 media assets. It was submitted over 2 years ago by Sr Creative Director & Partner: Enzo Mansilla of WILD FI.
Credits
Advertising Agency: WILD FI Uruguay, Montevideo, Uruguay
Operation Manager: Valentina Negreira
Sr. Creative Director: Rafael Borges
Creative Director: Sofía Escofet
Creative Copywriter: Martín Tenagla
Creative Director: Bernardo Álvarez
Client Partner: Soledad Magnone
Client Partner: Sofía Artola
Client Partner: Ignacio Sanchez
