Lazy is a four-letter word.
No Pain No Grain
Old McDonald earned a farm
Description
Speaking the language of the people who live by the way Tractor Supply, we sought to shed light on the grit they employ in 3 print and outdoor ads.
This student campaign titled 'SMU Student Campaign: Tractor Supply' was published in United States in December, 2022. It was created for the brand: Tractor Supply Co., by ad school: Southern Methodist University. This OOH Outdoor and Print media campaign is related to the House, Garden, Industrial, Agriculture, and Retail Services industries and contains 3 media assets. It was submitted over 1 year ago.
Credits
Advertising School: Southern Methodist University, Dallas, Texas
Art Directors: Brooke Betik and Emily Elhilow
Copywriters: Emily Elhilow and Brooke Betik
Professor: Mark Allen
